Real Estate Marketing & Beyond

Real Estate Technology

Increasing Numbers of Realtors Interested in Smart Home Certification

By Allison Halliday | December 13, 2016

Real Estate Technology

Is Microsoft about to Introduce Its Own Home Hub?

By Allison Halliday | December 6, 2016

Microsoft's Home Hub is more likely to be software based and will be integrated into Windows 10 and Windows 10 Mobile. It’s also more likely that the service will be aimed at families, with an upgraded version of its virtual assistant Cortana.

smart home

Real Estate Agents, Real Estate Technology, Realtors, US Real Estate

Realtors' interest in smart home technology heats up

By Mike Wheatley | December 1, 2016

As smart homes become more popular among consumers, buyers and sellers are showing greater interest in those homes and smart-home technologies and Realtors in a certification to acknowledge their experience and expertise in those features.

Real Estate Technology

Could a Smart Home Video Doorbell Help Make Your Home More Saleable?

By Allison Halliday | November 29, 2016

There is increasing evidence that homebuyers are interested in purchasing properties that already include smart technology. While many of these products make a nice addition, including a smart home video doorbell, could help increase the salability of your property or may make a nice sweetener to close the deal. SkyBell allows you to answer your […]

Nearly Half of Americans Looking for a New Home Want Smart Technology

By Allison Halliday | August 21, 2016

A recent survey from Coldwell Banker Real Estate LLC and Parks Associates found Americans are taking a different view about homes that are ready to move into, as an increasing percentage now requires the home to be ready for smart technology. The survey of 1250 US adults who have broadband Internet access at home, found […]

Industry Technology, Real Estate Technology

How Age and Gender Affect Interest in Smart Home Technology

By Allison Halliday | April 7, 2016

According to an article in siliconangle.com, the market for smart home appliances is anticipated to reach $38.35 billion by 2020, but a recent report shows a real gap between knowledge of these products and using them every day. The National Smart Home Survey asked participants about their awareness with regards to smart home technology uses […]

Real Estate Technology

Intel Security Survey Shows Concern over Cyber Security

By Allison Halliday | March 31, 2016

The “Internet of Things and the Smart Home” survey was carried out in July last year and the results were recently released. The survey polled individuals from nine different countries which were the United States, the United Kingdom, Mexico, India, Germany, France, Canada, Brazil and Australia. The survey showed that over half of respondents may […]

Crowdfunding, Real Estate Technology, US Real Estate

Introducing a Smart Home Hub That Lets You Control Your Data

By Allison Halliday | March 31, 2016

Ali Jelveh sees the potential in smart home technology, but he worries that although consumers are attracted to the conveniences and benefits such gadgets offer, they're not paying nearly enough attention to the security risks of having a connected home.

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