If you still rely only on postcards, billboards and yard signs for real estate marketing, you are missing out on more than half of the buyer market.
In today’s real estate marketing domain (and pretty much any other industry, for that matter), digital content is king, and that reign isn’t ending anytime soon. Which means you need top notch, click-worthy, action-evoking content
The mobile revolution has changed the way people shop for just about everything: clothes, cars, first dates, and yes, even houses, are first getting discovered on mobile devices at a rapidly growing rate. And with 48% of all real estate searches stemming from a mobile device, it’s no longer an option to tailor your real estate marketing for the mobile takeover.
Facebook started as a college networking site over a decade ago and has since evolved into one of the most crucial business marketing tools for the real estate professional. But one key feature harnesses a wealth
A picture may be worth a thousand words, but an entire saga’s worth of pictures in Instagram Stories could prove priceless for real estate professionals.
Earlier this year, Facebook released a slew of improvements to the platform, many of which directly impact the video sector. With the new updates, you can expect better client targeting, clearer analytics, and more ways to share your content
As a real estate professional, your clients look to you to guide them through the challenges and triumphs of finding the perfect piece of property. After all, you are the expert who will answer their questions, do the necessary research,
Location, location, location has served as the longstanding battle cry of real estate professionals, but ever-growing cyber property scouting has developed a new significance to the 3-L mantra that goes well beyond a physical address. Although street names and neighborhoods can make or break a property’s desirability – and, therefore, sell-ability – perhaps the most […]