Competitive Marketing Through Google Adwords



If you’re using Google Adwords to market your business, you’re in good company. Too much company, perhaps. As if the visibility for a Page 1 search listing weren’t stiff enough, businesses

How Powerful is Your Online Presence?



How many online leads has your real estate business generated this year? It you’re like most agents, you probably don’t have a clear answer to this question. Having an accurate picture of the effectiveness

The Power of Local Search: Local SEO for Real Estate Professionals



as changes in major search engine algorithms have specifically targeted local search results for consumers looking for goods and services in their area.

HTTPS matters, and here’s why you should switch now



HTTPS is the new boogieman under your SEO bed, and although you’ve been warned for years that Google may consider it a strong SEO signal, you’ve probably ignored it because it was never really “official.” But things are about to change.

Google Set to Add Hands-Free Calling to Google Home Smart Speaker and Home Hub



Google recently announced that it is adding hands-free calling to its Google home hub and Google home smart speaker. Nowadays it is becoming increasingly common for people not to have a landline due to the increasing reliance on

Who’s Dominating the Online Space in Your Market? Here’s How to Find Out.



Online competition is not as obvious. There are several facets to internet marketing, and unless you are putting yourself in the driver’s seat as a buyer or seller, or are scouring the internet in search of your competition, you probably don’t know who is

YouTube adds new virtual reality-like video format VR180



YouTube has added a new virtual reality video format that has enormous potential for showcasing futuristic property listings

Google AdWords Rolls Out Significant Updates



Last week was marked by significant changes rolled out on Google AdWords, one affecting the Ad Rank thresholds, and the other concerning Quality Scores.

Beware of ‘phishing’ email attacks via Google Docs



Hackers have developed a new scam involving Google Docs that was widely reported this week.

Can Google AMP Turn Lead Into Gold?



Alchemy is famous for bold experiments attempting to change lead into gold. Well, Google Accelerated Mobile Pages (AMP) changes your under-performing mobile pages into sleek pages that load quickly.

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