niche marketing
Real Estate Technology, SEO, US Real Estate

5 Must-Do SEO Practices For Real Estate Agents With A Website

By Joe Heath | September 25, 2013
Proper search engine optimization techniques are critical for achieving a high ranking, driving more traffic, and generating more sales leads. Without adequate traffic visiting your real estate website, the probability of you selling more homes and making more money significantly declines. So for those who are new to web marketing or even for those who […]
SEO, US Real Estate

IDX Website Platform Placester Announces New Partnership with EXIT Realty

By Mike Wheatley | August 27, 2013
Cambridge, Mass.-based real estate website platform Placester has joined the elite group of companies that comprise EXIT Realty's Approved Supplier Program.
Featured News, Social Media, US Real Estate

How the REALTOR® Community Can Use Houzz

By Guest Author | July 8, 2013
By now you have most likely heard of Houzz.com, the wildly popular, collaborative online platform for home remodeling and designing, “bringing homeowners and home professionals together in a uniquely visual community.” But have you considered how useful Houzz could be for the REALTOR community?
Social Media

Essential Tips to Help You Find a Roommate Using Social Media

By Mihaela Lica Butler | June 25, 2013
Social media can be used for virtually any purpose, from simple interactions with friends and family, to learning, seeking advice, planning a holiday, losing weight, and so much more. An infographic by Homes.com and ForRent.com, shows just How to Use Social Media to Find a College Roommate. Social media can help you a suitable roommate, provided that […]
Social Media, US Real Estate

Poplar Launches Online Network for the Green Building Community

By Allison Halliday | June 18, 2013
Poplar recently launched an online network for the green building professional community. It is the company's mission to connect to green building professionals around the globe, to deliver the highest quality green building education, and to help its members recognize new job opportunities.
Real Estate Technology, Social Media, US Real Estate

A List of 10 Obscure Social Websites You Likely Don't Use

By Joe Heath | June 17, 2013
Nearly every website or webpage on the internet today gives users the ability to share its content, photos or videos on social media websites. But if you’re like me, perhaps you’ve always been curious about what some of these sites are and who exactly uses each one. Most of us waste enough time on Facebook, Twitter, and Pinterest as it is, so who really has the time to update even just a few more social media sites, let alone a few dozen?
SEO, US Real Estate

The Problem of Real Estate Domain Clustering

By Joe Heath | May 28, 2013
Domain clustering is generally referring to multiple search results yielding the same domain, which can often result in poor search quality, especially if that domain is a bad website. In the real estate world, we most often see domain clustering from the heavy hitters in the industry like Trulia, Zillow, and Realtor.com.

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