6 Ways to Use Photos in Real Estate Marketing



Marketing matters now more than ever. Even in the real estate sector, it is impossible to discount the importance of marketing. It is crucial to tap the most innovative strategies to promote properties. Among others, real estate agents should know how to use photos in marketing campaigns. Read on and we’ll let you know some […]

Virtual Open House Tours: A Safe Alternative for Realtors During the COVID-19 Crisis



Many countries around the world are in lockdown or under strict restrictions of movement. The COVID-19 crisis has hit many businesses hard. Among them, real estate experiences critical setbacks too. According to NAR’s latest Economic Pulse Flash Survey, home buyer interest has decreased due to the coronavirus outbreak, and Capital Economics said that home sales […]

Social Media as an Essential Tool for Selling Real Estate in the Time of COVID-2019



The COVID-19 crisis forces many businesses to adapt to what public health officials have coined as social distancing. Because trading in-person is now hard, entrepreneurs finally see the value of social media and turn to a variety of channels to reach consumers – social media being the most flexible and affordable of all. On March […]

Essential COVID-19 tips marketers must know right now



The global COVID-19 crisis reshapes the way we do business offline and online. Businesses – including real estate – are going to struggle for a while. For instance, mortgage applications plummeted 24% compared to 2019, while refinancing applications recorded an increase of 168%. Recent estimates predict that home sales could fall by 35% annually this […]

5 Email Marketing Trends Agents Should Watch



Email marketing is an essential strategy for businesses across all sectors, and the real estate industry is no exception. Agents rely heavily on email marketing to connect with prospects and grow their business. Email marketing isn’t going anywhere anytime soon. According to Emarsys, 81% of small and midsize businesses rely on email marketing as a […]

How Agents Can Create a Real Estate Blog



Creating a real estate blog is one of the most cost-effective ways for agents to attract and retain clients. By consistently producing content, agents can increase their web traffic and generate new leads over time. According to the 2019 Annual Blogging Survey by Orbit Media, 81% of bloggers cite that they receive positive results from […]

Great Marketing Tips for Real Estate Agents



Being a real estate agent is a popular way to make a living for a number of different reasons. You get to set your own hours, be your own boss and be in full control of how much you work and how much money you make. Marketing tips for real estate agents  However, just like […]

10 Marketing Trends for 2020



Any business owner knows that trends run strategy, and that understanding includes marketing. Unfortunately, while some marketing trends remain, every year sees changes and new methods for communicating a brand’s message, which is why a brand management software platform is crucial to building and sustaining success. However, it is also critical to stay on top […]

Why Real Estate Agents Should Use Chatbots and How to Get Started



According to Collect.chat, the real estate sector leads the list of the top five industries profiting from chatbots. Agents not using chatbots are undoubtedly missing out on one opportunity to grow their real estate business.  Generating leads in real estate is challenging. In today’s digital age, most clients begin the process of buying or selling […]

Three ways to boost real estate interest online



We know that selling property is an important business – not only is it our livelihood, but we’re fundamental in helping people to find their perfect home. Your potential buyer might be a first-time buyer, or a couple looking to start their lives together. It could be a family looking for something better for them, […]