Marketing Insider

How to create a Brand Authority Real Estate Score

By Ben Shepardson | October 18, 2023
Creating a Brand Authority Real Estate Score can be an effective way to rank and differentiate real estate brands or agents based on a variety of factors that denote authority, reliability, and reputation in the market. To develop this score, follow these steps: Remember, the effectiveness of a Brand Authority Real Estate Score largely depends […]
SEO: Google Search's helpful content system and your website
SEO

Realtors: Google's New Unhelpful Content Algorhtymn Will Hurt Your Website

By Mihaela Lica Butler | October 12, 2023
Google's helpful content algorithm aims to curb a trend that will potentially (spam) fill Search with unoriginal, invaluable content that provides no satisfying experience to visitors. 
Marketing Insider

Marketing Properties in the Current State of the Real Estate Industry

By Ben Shepardson | October 11, 2023
The current real estate market is facing a number of unfavorable factors, including rising interest rates, inflation, and a limited supply of homes. This can make it more difficult for real estate professionals to sell homes. However, there are a number of things that real estate professionals can do to market their properties effectively in […]
Marketing Insider

10 Tips to Brand Your Real Estate Website

By RealtyBiz News | October 10, 2023
In today's digital age, having a unique and identifiable brand for your real estate business is crucial. A strong online presence can help set you apart in a crowded market. Here are 10 essential tips to effectively brand your real estate website and ensure it resonates with potential clients: In conclusion, branding your real estate […]
Real Estate Memes for Instagram
Instagram

Real Estate Memes for Instagram: Engage, Build Brand Awareness, and Connect with Your Audience

By Mihaela Lica Butler | October 7, 2023
Memes are a fun and engaging way to connect with the real estate community and potential clients. Memes, typically humorous or relatable images with captions, communicate ideas and sentiments on a human level. For real estate, these memes often revolve around common industry quirks, experiences, or even just lighthearted jokes related to buying, selling, or […]
SEO

10 Content Optimization Strategies That Increase Real Estate Traffic (& Conversions!)

By Ben Shepardson | September 25, 2023
Optimizing content is crucial for driving more traffic to real estate websites and increasing conversion rates. Here are ten strategies that can help real estate professionals achieve this: 1. Keyword Research: 2. Create Quality Content: 3. Utilize Visuals: 4. Optimize for Mobile: 5. Local SEO Optimization: 6. Social Media Integration: 7. Internal Linking: 8. Utilize […]
Marketing Insider

What is the best HTML Editor for my real estate website?

By Ben Shepardson | September 19, 2023
The real estate market has always been competitive, but with the increasing reliance on online platforms to showcase properties, it's more crucial than ever to have a top-notch website. A significant component of crafting a professional and functional website is selecting the right HTML editor. So, what's the best choice for your real estate website? […]
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