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Real Estate Marketing & Beyond
Facebook, Real Estate Marketing, Social Media, Twitter

Top 5 Social Media Sites for Realtors

By Ben Shepardson | January 18, 2018
In 2018 the efficacious use of social media is paramount for realtors. Every social media channel is unique, and therefore you should use a custom strategy for each site. It’s a lot of work, but it’s worth it. This effort will pay off in the long run
Facebook, Real Estate Marketing, Social Media

4 Must-Have Features on Your Real Estate Facebook Page

By Ben Shepardson | December 26, 2017
With almost 1.6 billion users, Facebook's widespread network means your real estate agency should probably include it in your social media mix. But what exactly should you display on your page?
Facebook, Featured News, Real Estate Marketing, Real Estate Technology, US Real Estate

Facebook is getting deadly serious about real estate listings

By Mike Wheatley | November 16, 2017
If Zillow was getting a little hot under the collar upon rumors that Amazon.com was getting into the real estate game, it’s probably feeling even worse now that Facebook has officially declared that it too is stepping up its efforts.
Facebook, Real Estate Marketing

Here's Why You Should Use Facebook for Real Estate Marketing

By Mihaela Lica Butler | September 13, 2017
Facebook is a gold-mine for real estate marketing because it simply is too big to ignore. The social network boasts over 2.01 billion users who are active every month,
Advertising, Facebook

Real Estate Advertising Is Changing. Are You Keeping Up with the Times?

By Laura Kohlenberger | September 11, 2017
The data is useful to give real estate agents an idea of how social media impacts purchasing behaviors, as well as to understand which channels perform better for advertising.
Advertising, Facebook, Real Estate Marketing

Facebook brings Dynamic Ads to real estate

By Mike Wheatley | August 8, 2017
Facebook announces its making Dynamic Ads available to real estate pros
Facebook, Real Estate Marketing, Social Media, US Real Estate

Here's the issue you face when social media is used for real estate

By Lili Steffens | June 29, 2017
We document that the recent house price experiences within an individual’s social network affect her perceptions of the attractiveness of property investments, and through this channel have large effects on her housing market activity," the abstract of Social Networks and Housing Markets noted sometime last year.
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