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Real Estate Marketing

Real Estate Marketing Trends That Will Shape the Industry in 2020

By Ben Shepardson | January 27, 2020
The real estate market in 2019 was slow and investors hope things will turn out better in 2020. Home prices grew by 3.3%, which was slower than the 5% experienced in 2018.  Investors hope that in 2020, a growing job market and low mortgage rates will boost the housing industry. For your real estate business […]
Advertising, Real Estate Marketing

Why Agents Should Focus on Hyperlocal Targeting on Social Media Ads

By Adrian Fisher | January 24, 2020
When deploying social media advertising, agents often make the mistake of casting a wide net to capture potential clients. Targeting too broad of an area can result in poor ad relevance and lead to unqualified leads as well as wasted time and money. Using hyperlocal targeting, however, ensures the right people see the right social […]
Real Estate Marketing, SEO

3 Ways to Improve Site Traffic and SEO Rankings for Your Real Estate Site

By Jamie Richardson | January 21, 2020
In the world of real estate and home buying, getting new views and customers to your site or property listings are extremely important. Of the many different ways to accomplish this, social media and search traffic lead the way. However, it’s not just a matter of knowing how to these traffic sources work, it’s also […]
Real Estate Marketing

4 Surefire Tips to Generate Leads for Real Estate

By Jamie Richardson | January 20, 2020
Real estate has flourished enormously since the past decade and its scope of development seems promising when you look at the bigger picture, globally. Thus, real estate is one of the most sought-after investment options today. Also, it is one of the largest employment sectors in the world. If you've finally decided to invest in […]
Real Estate Marketing

Email Marketing For Realtors: A Handy Tool to Rejuvenate Your Real Estate Business

By Ben Shepardson | January 10, 2020
If you are in the real estate business, every New Year presents new opportunities.  For 2020, there’s hope of a Millennial Housing Boom amid growing employment rates, a performing economy, and low mortgage rates. As a realtor, you can cash in on this expected demand for housing through innovative marketing. Email marketing for realtors is […]
Real Estate Marketing

The Power Of Text Messaging For Your Real Estate Business

By Jamie Richardson | December 18, 2019
Real estate agents or brokers play many roles. They can be an educator, a negotiator, a neighborhood guide, and a salesperson. Their most important job, however, is being a marketer. In the real estate industry, every successful deal begins with the agent or broker’s contact with the lead. Thus, quickly following up with the prospect […]
Google, Real Estate Marketing

8 Innovative Ways to use Google Hangouts for Realtors

By Ben Shepardson | December 5, 2019
Most real estate customers are now online. A 2018 report by the National Association of REALTORS® says 44 percent of homebuyers looked for properties online first. This necessitates a change in marketing strategies for real estate businesses. If you are in this industry, you have to stay on the lookout for the latest tech trends […]
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