It’s no secret the COVID-19 pandemic has had a major impact on the real estate market and other industries. However, the changes that the pandemic has brought to the market aren’t necessarily bad. New innovations involving virtual reality and drones have increased the potential for real estate marketing in the coming year. But what exactly
TikTok and Real Estate Branding and Lead Generator
July 2, 2021 by
Tik Tok has emerged as an important social media tool for real estate agents to brand their businesses and for generating leads.
Market Wisdom from Realogy Expansion Brands CMO Jennifer Marchetti
June 9, 2021 by
Jennifer Marchetti, CMO for the Realogy Expansion Brands walks and talks the marketing language of differentiation.
Tips For Marketing Your Real Estate Agency
May 7, 2021 by
Things are starting to get back to normal after a year of shutting down the world. Businesses are taking steps to get back one hundred percent. Your real estate agency is no different. You have to get back in the game to keep your business going. The first thing you are going to need to
Top 10 Real Estate Marketing Trends of 2021
April 27, 2021 by
Here are the top 20 real estate marketing trends of 2021.
Studeo’s Nir Betan Talks About the Strategic Storytelling Advantage
March 10, 2021 by
A discussion with Studeo Co-founder Nir Betan about the need for agencies to differentiate in order to serve clients.
7 Foolproof Real Estate Marketing Tips to Help You Build a Client Base
November 4, 2020 by
Digital marketing stands at the forefront of today’s marketing industry. If your business isn’t investing in its digital marketing strategy in this day and age, your team’s leaving money on the table. But is digital marketing worth all the hype for budding entrepreneurs, like real estate agents? Digital marketing has been on a meteoric rise
21st Century Real Estate: Better Marketing Through Technology
September 10, 2020 by
Real estate marketing has evolved as time goes on, incorporating new and emergent processes and technologies as they are developed. Today, as we squarely inhabit the 21st century and all the technological innovations they bring, modern marketing solutions provide additional opportunities for realtors to market their businesses. here are just a few of the most
5 Email Marketing Trends Agents Should Watch
April 9, 2020 by
Email marketing is an essential strategy for businesses across all sectors, and the real estate industry is no exception. Agents rely heavily on email marketing to connect with prospects and grow their business. Email marketing isn’t going anywhere anytime soon. According to Emarsys, 81% of small and midsize businesses rely on email marketing as a
10 Marketing Trends for 2020
February 25, 2020 by
Any business owner knows that trends run strategy, and that understanding includes marketing. Unfortunately, while some marketing trends remain, every year sees changes and new methods for communicating a brand’s message, which is why a brand management software platform is crucial to building and sustaining success. However, it is also critical to stay on top
