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Matterport buys VHT Studios, adding high-end photography to its listing marketing suite

By Mike Wheatley | July 11, 2022
Virtual tour software provider Matterport said this week it has acquired VHT Studios, a move that allows it to offer high-end photography alongside its virtual tours, drone imagery, floors plans and other marketing services. VHT Studios is a well-known provider of visual media services, thus it seems like a great fit for Matterport’s 3D Digital […]
real estate marketing
Real Estate Marketing, US Real Estate

Three Novel Visual Real Estate Marketing Ideas to Stand Out from the Crowd

By Mihaela Lica Butler | March 29, 2021
Brokers and real estate agents spare no effort to keep ahead of their competitors. Using SEO, Google local business pages, listings on niche sites and power networks like Zillow and Trulia, and employing social media creatively are common marketing tactics that help the process. But there are also more advanced strategies that will appeal to […]
Real Estate Software Apps, Real Estate Technology

Virtual walkthrough software company Matterport is going public

By Mike Wheatley | February 11, 2021
Matterport, a company that provides virtual reality technology used in virtual walkthroughs of homes and office spaces, said this week that it’s planning to go public on the NASDAQ stock exchange. With the move, Matterport follows in the footsteps of other real estate firms such as Opendoor and, both of which recently went public […]
Real Estate Technology

Renters want virtual tours too, survey finds

By Mike Wheatley | August 17, 2020
More than 70% of renters say they would be happy to rent an apartment without seeing it in person first, if they could check it out through a 3D virtual tour. That’s according to a survey jointly commissioned by Zumper, a rental marketplace, and Matterport, which provides 3D and virtual tour services. The survey notes […]
Industry Technology, Real Estate Technology, US Real Estate

Matterport lands $5M funding round to beef up its 3D real estate imagery

By Mike Wheatley | August 23, 2017
3D visualization company Matterport is intent on bringing its virtual reality technologies into the mainstream real estate industry, after landing a $5 million funding round led by Ericsson Ventures.
Real Estate Technology, US Real Estate

Matterport Makes VR Dreams a Reality for the Real Estate Industry

By Ben Shepardson | November 28, 2016
Matterport's 3D Showcase is leading the VR-for-real-estate charge by makings its imaging capabilities widely available.
Real Estate Technology, US Real Estate

Matterport launches largest VR library in the world

By Mike Wheatley | October 13, 2016
Immersive media platform company Matterport has just launched CoreVR, a simple option to add VR support to any Matterport 3D Space, creating the fastest, easiest, and least expensive end-to-end system for delivering a VR experience of a real-world place
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