Real Estate Marketing & Beyond

Home Design, Real Estate Marketing

Attract New Home Buyers with These Home Staging Digital Tools

By Mihaela Lica Butler | February 15, 2022

real estate marketing

Real Estate Marketing, US Real Estate

Three Novel Visual Real Estate Marketing Ideas to Stand Out from the Crowd

By Mihaela Lica Butler | March 29, 2021

Brokers and real estate agents spare no effort to keep ahead of their competitors. Using SEO, Google local business pages, listings on niche sites and power networks like Zillow and Trulia, and employing social media creatively are common marketing tactics that help the process. But there are also more advanced strategies that will appeal to […]

Advertising, Real Estate Marketing, US Real Estate

How virtual staging helps to showcase a home

By Mike Wheatley | October 17, 2017

As every smart real estate agent knows, the best way to sell a home is to make it look as attractive as possible to the most amount of potential buyers.

Featured News, Real Estate Software Apps

Cover up your Xmas decor with virtual staging software

By Mike Wheatley | December 27, 2016

You may not want to be the Scrooge telling your home sellers to take down their holiday decorations. But some of their festive decor may be blocking buyers’ perspective of the home when looking online. The holiday season is the perfect time for real estate professionals to experience firsthand the impact of virtual staging tools, […]

Featured News, Real Estate Technology, US Real Estate

roOomy offers up 4 predictions for real estate in 2017

By Mike Wheatley | November 28, 2016

A New Year brings new opportunities, and that’s certainly true if you’re looking to sell or buy a home in 2017. But what exactly does the year ahead have in store for housing?

Real Estate, Real Estate Technology

roOomy Partners with Blue-Sketch Bringing 3D Virtual Staging Technology to Real Estate Marketplace

By Allison Halliday | July 12, 2016

Loft Inc., developer of the roOomy suite has recently announced its partnership with Blue-Sketch, a leading marketing services provider to the real estate marketplace. This new partnership will allow Blue-Sketch to market roOomy’s 3-D technology throughout the US to real estate professionals and 3-D interactive service providers. roOomy’s patented core technology has the power to […]

Featured News, Real Estate Marketing, Real Estate Technology, US Real Estate

3 marketing innovations set to transform real estate

By Mike Wheatley | June 13, 2016

If you’re struggling to sell, you might want to try an eye in the sky or some other new technology-based real estate marketing technique to attract more attention.

Industry Technology, Real Estate Software Apps, US Real Estate

All The World's A Stage - Virtually

By Anita Cooper | September 8, 2011

“All the world’s a stage...”, penned Shakespeare; so why not take a cue from the famous wordsmith and use a “virtual stage” to sell property? Commonly used among architects and urban planners, “virtual staging” involves the digital creation of landscaping, buildings and other structures to show what a property can look like, in contrast to […]

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