SmartZip adds more lead generation tools to predictive analytics toolbox



Predictive marketing solution provider SmartZip Analytics, which focuses on real estate and related industries, has unveiled new and improved lead generation and follow-up tools for its existing SmartTargeting clients.

How to create a marketing email your clients won’t ignore?



How do you stay out of your customers’ spam inbox and get your customers to click on your e-mails?

Realty Biz Presents: This Week In Location Based Marketing by LBMA



Whatever your company sells, location based marketing is the absolute channel for distributing you wares effectively. Given this, there is no more “local critical” market than that of real estate. Realty Biz News, in partnership with The Location Based Marketing Association (LBMA), will present informative webcasts and “101s” to help your business take off locally, digitally, and in mobile.

E-mail Marketing is [sort of] Dying, But Maybe Not for Realtors



We constantly hear chatter about how the newspaper business and print advertising are industries that are slowly dying. The emergence and development of the internet and mobile technology leaves us with the ability to get up-to-the-minute news and information the second it breaks rather than just once a day at your door step or in a coffee shop.

A Cool Idea for Juicing Up Your Real Estate Strategic Alliances



As I was listening to Jay Abraham the other day, I heard story after story about how he’d used strategic alliances and joint ventures to make millions of dollars. Then, I had one of those V8 moments…

Real Estate Investors Websites Releases Video Pages for Direct Response Marketing



RealEstateInvestorsWebsites.net has just released video landing pages, or squeeze pages for targeted direct response marketing. They are a real estate investing company that also builds real estate investor websites.

5 Ways to Jump Start Your Online Lead Generation



1.Relevant and useful content The success of your generating leads online is dictated by your website and the content and information your web pages are comprised of. It’s often easier to produce a website with content that you think should be included. But this is not the right strategy. The better approach is to always […]

Real Estate Marketing and The Computer Age – Are You Missing Out?



Exciting news for Trulia.com users. Earlier this week, it was revealed that California based Move, Inc. – the premier online real estate source,has agreed to use the ListHub Syndication Network syndicate listings to Trulia, Inc.

Creative PRide: Newest Wave of Branding for Business



In PR & marketing news, new offerings from digital PR company Pamil Visions show promise for the real estate industry. Creative PRide , a new offering from the company involved branding on a level not always so transparent in our industry. Media exposure is not just about the New York Times covering your story, and integrated efforts are becoming more and more prevalent. What PRide does is optimize for new media strategies.

Easy, Breezy Property Management – It’s Real, It’s Here, It’s LeaseRunner!



LeaseRunner recently released a rental industry report which revealed some interesting numbers about the rental market. As long time readers may remember, LeaseRunner is the brainchild of Joe Buczkowski, internet and business attorney and finance instructor at the University of Colorado, Boulder.

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